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25.01.2022 If you’re struggling to attract the attention of your target market because they don’t realise the problem they have, try wrapping your solution up in associates but a bigger problem. e.g., You might be having trouble selling your compliance software because it’s got a high barrier to start and compliance isn't a problem, till it is. However, if you can wrap it up in reduced public liability premiums, you might find the traction easier.



24.01.2022 Before you offer that discount to drive more sales, see if you can offer a bonus. The latter option in my experience almost always works out better for you.

20.01.2022 Listen to the full podcast episode of Todd Furneaux here: http://bit.ly/fractaltodd

18.01.2022 If Baird Hall had to choose one promotional strategy that really worked for him at Wavve, what would it be? #podcast #promotion



18.01.2022 Would you rather: Deliver a client's work on time, with a few mistakes or... A day late and perfect?

14.01.2022 Hugh Whitehouse's advice to people who are planning to hire a Video or Media Producer. Listen to the full Podcast episode here: http://bit.ly/fractalhugh

05.01.2022 Read more here: http://bit.ly/fractalpitch



02.01.2022 A Startup is a company working to solve a problem, where the solution is not obvious, and success is not guaranteed. And when your startup is trying to innovate the way commercial email is consumed, you know you’re going to face an uphill battle. On today’s episode, we’re going to look at the way we currently send commercial email.... Are marketers like me killing the golden goose that is email marketing? And what would happen if we flip the existing model on its head? This week, I’m joined by Todd Furneaux who is the Founder or Co-Founder of AdKaddy, which is a mobile app that keeps your personal inbox free of brand clutter, by giving you a new email address and experience for all those consumer needs.

01.01.2022 Todd Furneaux explaining their company's mindset. Listen to the full podcast episode of Todd Furneaux here: http://bit.ly/fractaltodd

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