The Social Lab | Web designer

The Social Lab

Phone: +61 428 807 578

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• Businesses
• Web designer
• Advertising/marketing

25.01.2022 Have no idea what’s involved in the renegade dance challenge? Don’t know what to do when someone asks you to catch the woah? You obviously haven’t caught the Tik Tok bug yet We’re loving the creativity these creators are bringing to the platform, and the vine-esque hilarity that we’ve been missing. If you haven’t jumped on to see what all the fuss is about - Download the app, make your first video, explore some trends and don’t blame us when you’re awake at 3am scrolling further into a Tik Tok sized black hole! #tiktok

24.01.2022 Did you hear last week’s big social news? LinkedIn is finally giving in to the stories trend and has begun testing their own stories feature! What do you think? Do stories belong on a professional platform?

24.01.2022 Ahhhh yes. The question on everybody’s lips: HOW CAN I GET ON TIKTOK?! Well we’re here with some insider goss! TikTok AU are currently running a ‘Back to Business Program’ giving away a one time credit of $430, and an additional spending matched 1:1 with free ad credit up to $2,800 per business! Yep, that’s $3,230 in free advertising assistant. HOLY HECK. If you want to advertise on TikTok (or just want to know what the fuss is about), get in touch!

21.01.2022 A big learning for us (and a lot of people) the last couple of months. It’s okay to say no; to decline work, to say you can’t hit a same day deadline, to put yourself first and to get some balance. While we’re people pleasers and always have been, we’ve been making a conscious effort to ensure our mental wellbeing isn’t at the bottom of our to-do list each day - it may be to blame for our lack of Instagram posting of late! What’s the point of this post? Pretty simple really. We’re here to remind you that it’s okay to do the same (trust us when we say you’ll feel all the better for it!)

20.01.2022 We’ve been thinking of ways we can help those who are struggling to take their business online in these difficult times, and so we’re putting on a free online series to help. The first of many begins on Friday, 27th March, with a free one hour session taking you through how to setup a Facebook campaign to drive traffic to your website. Walk through step by step everything you need to know to get your Facebook ads off the ground, and spend your money efficiently. Register here: bit.ly/fbadsmarch2020

18.01.2022 This was a mighty special project for us - helping our long time neighbour and friend Lawson, and his mum Sara bring Lawson's incredible art to the world. If you're looking for something new to hang on your wall that's got a greater purpose, and want to support an inspiring young man, check out https://lawsonsmith.co.

18.01.2022 While we know today is normally a day to show those you love some appreciation, we think it’s just as important to take the day for some self-loving, and take a moment to give yourself some credit for what an epic human you are. So, Happy Valentine’s Day you legend, you!

17.01.2022 Thanks to HubSpot for this Friday fun fact! Yes, blogging can be time consuming (and sometimes ridic hard to come up with ideas for!), but there’s no doubting the positive effect it has on business. So, what are you waiting for? GET YO BLOG ON

16.01.2022 If you’re needing a quick shift online, we’ve been helping many business owners get up and running quickly during this time. From dance studios getting their classes up virtually, to e-commerce stores needing to get their FB ad setup sorted - we’re here to help! Email [email protected] with what you need and we’ll get it happening

16.01.2022 Last week we updated our Facebook Ads Guide walking you through step by step everything you need to know to setup your own campaigns... and while we may be biased, we reckon it’s a goody!! Want a copy? DM us and we’ll email it right on through!

13.01.2022 Don't forget! This is on today at 12pm EST! If you haven't registered but want to jump on, you can join the zoom directly via this link: bit.ly/fbmarch27

12.01.2022 Retailers rejoice Last week Facebook announced the launch of ‘Shops’ on FB and Instagram, giving businesses a free and simple tool to launch their business online - with the help of a Shop Builder platform (which looks easy as pie to use!). All eligible Instagram profiles will receive an email when their shop is ready to start customising, so keep an eye out for yours!

07.01.2022 Anyone else feeling all zoomed out? We blame our lack of social posting on the sheer amount of zoom calls we’ve been on every day! (But seriously, sorry for the radio silence - we promise we’ll be posting normally again ASAP!)

07.01.2022 Down turns in business, isolations and mandated quarantines are incredibly stressful (trust us we know). However, it’s important to get yourself out of bed and make the most of this quiet time. Get on top of your to do lists, plan for the future and do the things you’ve been putting off because you’ve been too busy. We’ll be taking this time to create some helpful resources for you all to get you through this time - anything you need, DM us!

06.01.2022 It’s Free Friday at @ga_sydney, and today’s session is run by none other than Jordan! We’re excited to see a heap of people online for Social Media Strategy Mapping - are you joining? If you haven’t heard of Free Fridays, GA have been running free sessions every Friday (and will be doing so until the end of June!) - and there’s been some amazing sessions so far, so worth signing up for!

06.01.2022 The reason we’ve been so quiet on socials #ifyouknowyouknow

04.01.2022 What’s your marketing plans for Valentines Day? With the big, romance filled day coming up next week, there’s plenty of chances to get in front of your customers looking for the perfect gift to make their loved ones swoon! Alternatively, think of those who are living their best single lives... want do they want to see from brands on Valentines Day? Get creative, and think outside the box!

04.01.2022 6 months ago we were also asking ourselves this same question... and now we’re addicts Luckily for you if you’re still a newbie, Jordan is running a session with GA at the end of the Month! Details in our stories or on the GA website!

04.01.2022 We’re interrupting your zen Sunday evening to encourage you to get your budgets sorted! YES, YOU This week is your week!!! Think about where makes sense to spend your time and money (aka where are you going to get the best returns as a business?) and if you get desperate, we may or may not have an easy to use budgeting template up our sleeves that we’re happy to share! DM us for the link!

02.01.2022 SALE FUNNELS You’ve probably heard the long standing marketing term being thrown around every business, but do you actually know how your own sales funnel works? Where do you acquire new customers from? Where is your biggest exit point? Are people coming back Into your funnel for different aspects of your business? A quick audit of your funnel could show major flaws (or room for improvement, let’s be positive!) in your business that when fixed, could result in huge wins for you! So, take a guess at what we’re challenging you to do this week... SALES FUNNEL AUDIT PEOPLE. DO A GOD DAMN SALES FUNNEL AUDIT. That is all.