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The Social Parlour

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25.01.2022 H A P P Y N E W Y E A R! May 2021 be magical for you all You’ll get back what you put in, so throw the universe those amazing vibes. So excited for the new year because yowser my posts are way too far apart Cheers to happiness and prosperity in abundance . . . #TSP #ExcitedFor2021 #HappyNewYear #Peace #Love #Prosperity #VibeIn #Universe #SocialMediaManagement #DigitalMarketing #Strategy #Communications #ContentCreation

24.01.2022 H A P P Y New Year! Wishing you all an amazing 2020. Hoping magical things happen Thank you to everyone for your support over the past year. It’s going to be a massive year at The Social Parlour. Cannot wait! ... . . . . . #HappyNewYear2020 #SocialMediaManagement #DigitalMarketing #Strategy #ContentCreation #2020Vision #LetsDoThis #Magical See more

24.01.2022 D O N’ T F A L L O F F the radar! Ok I feel a little hypocritical even saying this given the last time I posted, but hopefully I’m forgiven. Isn’t it amazing that our natural instinct when we experience a downturn in business, is to stop all spending? I’m particularly referring to marketing spend and if you think it’s just you, it’s not.... The thing is, we should in fact do the exact opposite and here’s why...if your customers suddenly stop seeing your brand in the market, it’s very easy for them to assume, you’re no longer around. True story! So, the best thing to do in times of downturn or crisis is to implement a retention or maintenance strategy. That’s right, maintain and even ramp up your marketing, don’t dial it down. Now is not the time to fall off the radar and out of the minds of your consumers. I understand it’s a strain on the hip pocket, but it won’t be forever and when the market returns to normal, and it will, you’ll have your biggest cheer squad still there cheering you on...YOUR CUSTOMERS! Ever heard of the saying ‘Out of sight, out of mind’? Keep going! You’ve got this . . . . . #MaintainMarketing #DownturnsTurnAroundToo #YouveGotThis #TSP #SocialMediaManagement #DigitalMarketing #SorryForDisappearing #StayOnTheRadar

24.01.2022 Well, wow, what a week that was! How was yours? Busy or Productive? Massive difference between the two and if you’re trying to do it all, with no real strategy, chances are, it ain’t gonna work. If you feel like handballing your socials because you’d prefer to spend time working on and in your actual business and spending time with your family and friends, give The Social Parlour a call.... If you can’t think of anything worse than your digital marketing, you’re in luck, because we couldn’t think of anything we’d rather be doing. Love to hear from you Love Monday like crazy! Happy new week. The possibilities are endless . . . . . #SocialMediaManagement #DigitalMarketing #TheSocialParlour #TSP #Strategy #ContentCreation #EndlessPossibilities

19.01.2022 H O P E your Easter weekend was wonderful . . . .... . #TSP #SocialMediaManagement #Strategy #Copywriting #DigitalMarketing #HappyEasterEveryBunny #LongWeekendVibes See more

18.01.2022 L E T your clients shoes! Red shoes or blue shoes...What’s your point of difference? What do you do that your competitors don’t? Differentiate yourself from your competition. Whether you’re selling a product or service, communicate effectively and set yourself apart from the rest. Same same, but different!... The point is, if you sell shoes, you need to have something to convince consumers to come to you vs your competitors. Maybe your shoes are handmade; maybe you only sell leather shoes and so on...sounds simple, but people need to know so they can make a decision. So...Spell. It. Out. A differentiation strategy is super important and it should meet the needs and wants of your customers. So tell me...what’s your point of difference? . . . . . #SameSameButDifferent #DifferentiationStrategy #Individual #TSP #TheSocialParlour #ChooseUs #SocialMediaManagement #ContentCreation #DigitalMarketing

10.01.2022 B L O O M I N’ long time it’s been since I last posted Ironic, given my previous post, but I. AM. BACK! After a short hiatus, and no I’m not going to blame covid, here I am! My apologies and I hope you’ll accept these beautiful flowers So tell me...what have YOU been up to lately? . .... . #ImBack #Sorry #PleaseForgiveMeForTheAbsence #TSP #TheSocialParlourIsBack #MissedYou #SocialMediaManagement #DigitalMarketing #Strategy #Copy #ContentCreation #ShortHiatus #BackNow See more

06.01.2022 If you ‘Like’ us on Facebook, we’d love you to ‘Follow’ us on the gram too! . . . .... . #FollowFollowFollow #Instagram #Like #Love #SocialMediaManagement #DigitalMarketing #TheSocialParlour #TSP See more

05.01.2022 Let’s talk Complaints and Negative Reviews I cannot count the number of times I see businesses ignore negative reviews & complaints on their socials, or alternatively react emotionally and engage in online debates, because they’ve been offended by someone berating their product or service. Remember this, it’s not about ego, it’s about business and it’s about service Epic mistake for a couple of reasons (and perhaps more)... 1. If a person has tried your product or service, they must’ve been interested in it for a reason and by ignoring them, you’re demonstrating you don’t want or need their patronage, nor do you value their feedback. 2. It’s actually not uncommon to turn a detractor into a promoter with a bit of TLC, and letting them know you’ve listened, you’re taking it on board and you’re trying to rectify the problem. 3. By arguing online, you’re compromising your own integrity and professionalism. Its simple; just don’t do it. If we didn’t have people providing reviews, good or bad, how do we improve our product or service?! By simply ignoring them, you’re essentially saying you don’t care By arguing with them, you’re demonstrating that you cannot be professional, you’re unable to respond rationally or take on board negative feedback. It’s not you personally, you’re representing your brand and how you respond is paramount. Service recovery is absolutely vital to getting people back on your side and shaking your sandwich board! In fact, the recovery part is, at times, more important than the delivery. Fact! In every instance, and I cannot stress this enough...Get. Back. To. Your. Customers! Even if you’re managing a complaint; I mean especially if you’re managing a complaint, it is so important to acknowledge them, address it and move on. This can be done offline, it doesn’t need to be published! Never forget the golden rule...’People talk’. The trick is to know how to respond to reviews and feedback in an unbiased and neutral, respectful way. Get that part right and you’re well on your way to prosperity and ultimately, referrals! #BusinessGoals Unsure? Confused? The Social Parlour can help. Give us a call

04.01.2022 A million thanks for 200 #Facebook likes Hope you all had a wonderful Christmas with family and friends. Here’s to a massive 2020! What’s in your plan? . . . .... . #Grateful #2020Vision #ThankYou #200FacebookLikes #LetsDoThisNewYear #TheSocialParlour #SocialMediaManagement #DigitalMarketing #Unleash See more

04.01.2022 So I thought it’d be a good idea to put a face to the page! This is me...love to have a chat and tell you a bit about how I can help you engage with your audience, nurture your brand, market your business and manage your socials. Get in touch . . . .... . #DigitalMarketing #SocialMediaManagement #Branding #Strategy #ThisIsMe #GirlBoss #EverydayImHustlin’ See more

04.01.2022 If this one is anything to go by, 2020 is going to be a massive year! Hopefully I’m able to accomplish at least half of this list of random challenges. What are you thinking your 2020 will look like? Thanks @typoshop . . . .... . #TSP #SocialMediaManagement #RandomChallenges #TwentyTwenty #DigitalMarketing #Strategy #ContentCreation #Create See more

03.01.2022 C O M P E T I T I V E Advantage....With the week that this one’s been, this really resonates with me. Hey, I totally understand the excitement that comes with a sudden burst of creativity, believe me I do, but sometimes staying ‘mum’ on things is the best thing you can do for the good of your brand and your business. When you think about competitive advantage, ask yourself this...do you really want your competitors to know EVERYTHING you’re doing?! No? Then shhh...at least in... the short-term. Want to be a brand of choice? Don’t fall off the radar so people forget who you are, but simply, be aware of what you should keep to yourself until you reveal your innovation, product, service, whatever... Believe me when I say, success speaks volumes. Make noise, but make the right noise at the right time Happy long weekend! . . . . . #HustleInSilence #SuccessSpeaksVolumes #KeepALidOnIt #TSP #SocialMediaManagement #DigitalMarketing #Strategy #ContentCreation #CompetitiveAdvantage

03.01.2022 Friday’s word of the day...Never stop learning Network Collaborate Read . . . .... . #BeALover #Read #Learn #TheSocialParlour #SocialMediaManagement #Collaborate #Network #WordOfTheDay #WordOfTheWeek See more

02.01.2022 In times of uncertainty, as much as is humanly possible, let’s band together and support small business. Drop into your local coffee shop for your latté, pick up your fruit and veg from your fruiterer or your meat from the butcher. Naturally stay at a safe distance Or better still, order from them online if you can! At the Social Parlour, we’re fortunate in that our job is to serve our clients predominantly online, though I do love a good catch up over a coffee ... Some businesses don’t have this luxury, so please support the mammas and the papas and prop up their business any way you can, during these tough and unprecedented times. Stay safe. The tide will turn, but until then, do your part to help this situation resolve. Big love TSP . . . . . #SupportSmallBusiness #BandTogether #WeveGotThis #StayPositive #SupportLocal #InTheFaceOfAdversity #SupportTheDream #TheSocialParlour #DigitalMarketing #SocialMediaManagement