Tilma Group in Toowoomba, Queensland | Consultation agency

Tilma Group

Locality: Toowoomba, Queensland

Phone: +61 439 192 193

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25.01.2022 We have really been enjoying working for Wollondilly Shire Council and NSW Rail Museum to plan the revitalisation of Thirlmere Festival of Steam - watch this space, because this festival is going to become even more amazing. The festival creates a visceral, step back in time experience for visitors

25.01.2022 It is always worth having your project 'shovel-ready' for unexpected grant opportunities - and we can help you "Premier Annastacia Palaszczuk announced an $11.3 million package to boost Far North Queensland tourism as part of the government’s economic recovery strategy to assist businesses to make it through COVID-19. The package includes $6.5 million for 4 shovel-ready projects creating 127 construction jobs and more than 50 ongoing jobs"... We can help you develop a business case for your project, ready for the Building Better Regions Fund (Infrastructure Stream) which typically opens in October or November. Learn about our case study with the expansion of the Heifer Station Winery cellar door www.tilmagroup.com.au//business-expansion-planning-amp-gra

25.01.2022 With a background that includes working as CEO of a regional tourism organisation, working with local governments, managing events, and being a small business owner and entrepreneur, the holistic experience of Tilma Group’s Managing Director Linda Tillman means she is well-placed to mentor and train individuals across the tourism industry Learn more at www.tilmagroup.com.au/capacity-building

25.01.2022 The Regional Tourism Bushfire Recovery Grants program is open until 18 December Stream 2 supports smaller-scale events (including their promotion), concerts, festivals and/or other visitor attractions such as art installations and tourist walks. Eligible applicants may apply for more than one grant in this stream, up to a total value of $30,000 per applicant. Applications will be assessed as they are received. Tilma Group can help Councils apply - we have a strong track rec...ord in securing grants, including two Councils in Stream 1 of this program: www.tilmagroup.com.au/grant-applications More info on the grant: www.austrade.gov.au//regional-tourism-bushfire-recovery-gr Visit Adelaide Hills Capricorn Enterprise Authentic Kangaroo Island Southern Queensland Country - SQC Visit Sunshine Coast Livingstone Shire Council Noosa Council Scenic Rim Regional Councill Southern Downs Regional Council Sunshine Coast Council

24.01.2022 Phew! Lots of grant applications at the moment, thanks to COVID and bushfire recovery funding We're supporting applications to expand a cooking school/events business, support a field day, grow an agritourism business, build a mountain bike trail, and more Some infrastructure grants on our radar: www.nsw.gov.au/region/bushfire-local-economic-recovery-fund (open until 11 Dec) www.investregional.nsw.gov.au/in/regional-job-creation-fund (open until 14 May)... www.regional.gov.au//pro/building-better-regions-fund.aspx (opening soon) www.destinationnsw.com.au//funding-a/regional-tourism-fund (rumoured to open again soon) See more

21.01.2022 Social Media Guidelines for tourism operators - How to create quality social media content - How to work with photographers and influencers - How to organising instameets... www.destinationnsw.com.au//dnsw-social-media-guidelines.pdf

21.01.2022 We have been working on two very exciting strategic projects for this gorgeous region during the lock down phase. All I will say is, this would have to be one of regional Australia's hidden gems - I can't wait for Queenslanders to be allowed in so I can take the family down!!! #supportregionalaustralia

21.01.2022 Do you need funding for your event's marketing, for strategic planning, or to hire short-term specialised staff or temporary infrastructure? We can help you write a grant application for QLD event funding The current round for events that will be held from May 2021 to May 2022 will close on 7 October This grant is quite straightforward to apply for... Learn about our grant support at www.tilmagroup.com.au/grant-applications

21.01.2022 SUPER EXCITING NEWS FOR REGIONAL TOURISM - $100M IN TOURISM INFRASTRUCTURE GRANTS The next round of the federal Building Better Regions Fund has been announced, and half of the funds will be dedicated to tourism-related infrastructure. BBRF Round 5 will have Infrastructure Projects and Community Investment streams available. Funding guidelines and further information including application period dates will be announced shortly. Tilma Group has a strong track record with writing BBRF grant applications for both streams - we would love to help you win funding for tourism infrastructure or events! Learn more at https://www.tilmagroup.com.au/grant-applications

20.01.2022 2 of TripAdvisor's Top 10 Emerging Destinations in the World are in regional NSW! At the TripAdvisor 2021 Travellers Choice Best of the Best Awards Shoalhaven (8) and Mudgee (10) were the only two Australian destinations featured as emerging destinations! Bravo to Visit Shoalhaven and Mudgee Region! www.tripadvisor.com.au/TravelersChoice-EmergingDestinations

19.01.2022 We're so proud of our Jen Nielsen for raising funds for sick kids by swimming 50km over the 30 day Starlight Super Swim Challenge If you are interested in supporting her fundraising please make a donation here Thank you!

18.01.2022 Congratulations to our grant client Primex Field Days who secured funding through Tourism Australia's Boosting Business Events Program for marketing the 2021 Primex. Primex has a Plan, Play and Stay deals to encourage its attendees to stay longer to enjoy the fantastic Northern Rivers destination. Check them out! www.primex.net.au/stay-and-play

17.01.2022 QLD's Best of Queensland Experiences Program is back! ...and this year the ATDW listing is free! Learn more from TEQ here: https://bit.ly/BOQLDE

15.01.2022 This article contains a very important message. As we get excited about the opportunity that domestic travel presents for regional destinations, it is important that we are supported by our residents and that we are ready to deliver on the expectations. If not, we could risk long term brand damage for regional Australia! Lets be smart about this and we will see a legacy that will support regional tourism for many years

15.01.2022 Fingers crossed for our grants clients Primex Field Days and Tinkersfield retreat to secure funding through the Business Events Boost Program run by Tourism Australia Both are amazing operators who are supporting their local rural economies (and far beyond in the case of Primex) If you would like support to write a grant application, we have a strong track record of success: www.tilmagroup.com.au/grant-applications

15.01.2022 Following on from our 2020 strategic review of Australian Bushmen's Campdraft & Rodeo Association LTD's National Rodeo Finals, we are now supporting ABCRA with a Building Better Regions Fund grant application for a new Australian cultural event they will host called the Great Australian Round-Up - coming soon to Tamworth!

14.01.2022 FREE GRANTS GUIDE FOR QLD OPERATORS Sometimes it can be hard to keep up with the announcement of grants. QTIC members have exclusive access to a curated list of ope grants through their Grants Gateway, including all available COVID-19 support grants. (QTIC is still offering a 100% discount on entry-level Supporter membership to help tourism operators get back on track)... If you have never applied for a grant before, the process may seem daunting, and you may find QTIC's grants guide helpful. The grants guide provides a realistic account of how to go about achieving success in a highly competitive process. Each grant listed in the Grants Gateway has a difficulty rating next to it, letting you know whether or not you will need extra help in the application process. Alternatively, Tilma Group is happy to help with grant applications - and has had some big wins so far: www.tilmagroup.com.au/grant-applications

14.01.2022 "I can only thank you once again for your work for our region. I pretty much refer to the strategy daily, so it is definitely not sitting on the shelf gathering dust. [Thanks to some] funding we are getting the Central Highlands Brand Story and Regional Event Platform underway. This means we can now progress through the rest of the Central Highlands Visitor Economy Strategy pretty much on track." - Paul Thompson Tourism Development Coordinator Central Highlands Development Corporation

14.01.2022 Australian Regional Tourism Tourism Hub webinar with Airbnb Growing Regional Economies through Agritourism Australian Regional Tourism has partnered with Airbnb to host a dynamic conversation on the opportunities available through agritourism. ... Facilitating the conversation is ART Chair Coralie Bell and joining her will be: * Huw Phillips, Advocacy and Policy Manager, Airbnb * Nick Baker, ART Director and CEO, Outdoria Hear about Airbnb's support for operators to assist them in developing agritourism experiences and learn about opportunities to partner with them. Airbnb has resources available for industry stakeholders (download from The Tourism Hub - free registration required at https://regionaltourism.com.au/thetourismhub/): * A guide to becoming a farm stay host on Airbnb * Partnering with Airbnb in regional Australia WHERE: Online WHEN: Wednesday 17th February 2021 TIME: 2-3pm (AEDT) Register at https://us02web.zoom.us//tZUvfu2uqT8iGNVG4FK55kdERgNEz16-Y If you are unable to attend the webinar, recordings will be sent to registered participants and the session will also be accessible from The Tourism Hub.

13.01.2022 We are excited to work with the community and business groups of the rural town of Clifton, Queensland to develop a Tourism Activation Plan, Marketing Plan and New Event Development Plan for a new signature event Clifton Business Group is currently seeking submissions from the community for artful ideas for the Clifton Water Tower

13.01.2022 Free webinar on how to develop new tourism products How to develop successful tourism products in a structured way Translating insight from your (potential) customers into new products Lessons learnt from Asia and Africa

13.01.2022 We're excited (and challenged) to be developing a spectacle of a new event for an Outback destination this month Learn about how we recently developed a heritage-based event for the NSW Office of Environment and Heritage Could we help your region?

13.01.2022 NSW Infrastructure Grants Program Arts & Culture: $50,000 to $200,000 available per project Community Infrastructure: $10,000 to $200,000 available per project Disaster Readiness: $10,000 to $200,000 available per project... Sport & Recreation: $100,000 to $300,000 available per project Applications for the next round of funding are now open If you would like help to write an application for a tourism project, don't hesitate to reach out to us at [email protected]

12.01.2022 It's a wonderful feeling to help clients secure funding to grow tourism into their rural destinations! Successful applicants for the Regional Tourism Bushfire Recovery Grants have been announced. Our grants clients Snowy Valleys Council secured $390,000 for a new winter festival, and Thirlmere Festival of Steam secured $72,000 towards implementing the event revitalisation plan we just completed. We're excited to celebrate with other events clients who secured funding as well: The Peter Allen Festival, Noosa Alive and Eurobodalla Shire Council

11.01.2022 ACCESSIBLE TOURISM AWARD The authors of "Creating Real Inclusion - A call to arms to the tourism industry in support of people with disability", Sparrowly Group, are calling for nominations for Australia's best accessible tourism operators and experiences for inclusion in their annual update of the paper on International Day of People with Disability on 3 December, 2020. The next iteration of the paper will include more case studies so other tourism businesses can learn from ...them, and provide a checklist for businesses to use as a guide for making their business more accessible. The best way to turn the conversation into real and purposeful change is to ask visitors and industry to nominate who they think is doing it well so that they can be put up as best practice for others to learn from. Nominations close November 10: https://forms.gle/jpZ27ndxJ2pnw9dY9 See more

10.01.2022 REFRESHED 20 YEAR ECONOMIC VISION FOR REGIONAL NSW The Refresh identifies ecotourism and domestic tourism as key drivers for regional NSW economies in coming years. First released in 2017 the Vision has been updated in response to the changed economic landscape and opportunities that have emerged in regional NSW following the drought, bushfires, floods and COVID-19 pandemic. Since its launch, the vision has guided $124 million of state government investment in tourism and... culture projects that are complete, underway or committed. One of the opportunities outlined in the refreshed vision is to invest in new infrastructure to create major ecotourism destinations and capitalise on the rich natural and cultural resources available in regional NSW through ecologically sustainable tourism. The vision identifies that within five years the NSW Government will investigate driving the growth of ecotourism and domestic tourism through: + supporting local, regional and state organisations to establish distinctive value propositions in tourist destinations based on regional endowments + opportunities to improve access to, and management of, areas of significant natural amenity and ecotourism potential + innovative models to promote the preservation and enhancement of natural endowments. More senior NSW Government roles will also be based in regional communities

09.01.2022 Step-by-step guide on how to develop new tourism products Developing a new tourism product is basically done by combining thorough market research with creativity. But how do you do this? And where do you start? And can you do this yourself without being an expert in creative thinking or research? ... Although creating your own product takes effort, you can do it by simply following this step-by-step guide: Step 1: get inspired by your customers and potential customers Step 2: develop a persona for types of customers Step 3: transform the core needs of your potential customers into opportunities Step 4: make creative solutions for these opportunities Step 5: turn your ideas into prototypes, which you will test in practice in the last step Learn more: https://www.cbi.eu//how-get-started-developing-your-touris

09.01.2022 EVENT GRANTS There are currently a couple of grants open suitable for events Building Better Regions Fund is open ($5-20,000 unmatched, or up to $10m matched) for new or significantly expanded events www.regional.gov.au//pro/building-better-regions-fund.aspx... Several state event grant programs are also currently open or always open. Find out which ones at https://reventsacademy.com///1/29/grant-funding-for-events We are happy to help you with grant applications

09.01.2022 Australian Regional Tourism (ART) is calling for targeted support for regional tourism businesses to not only bolster recovery now, but action to drive a stronger, more resilient industry for the future. The regional visitor economy needs urgent action to provide: Reliable and useful tourism data to support sustainable planning and decision-making,... Initiatives that support regional dispersal, we know visitors will travel 3-4 hours from major population centres and this ongoing challenge has only been amplified, Programs and initiatives to address skills shortages, and Industry development to build a stronger and more resilient communities. Read more

08.01.2022 There are many great opportunities for farmers in regional and rural Australia to embrace the opportunity that is tourism via smart and strategic diversification. There's just one major prerequisite... They must like people ... Any farmers out there looking to explore tourism, I strongly encourage you to reach out to your local council or Australian Regional Tourism and see how you can take that dream a step further.

08.01.2022 CLIENT FEEDBACK Thank you for the work you and your team put into the Gippsland Regional Events Strategy. The quality of the document and the extensive consultation and development process you went through is of the highest standard and we are very happy with the overall approach and outcome you have delivered. ... We look forward to the activation of this collaborative model and believe that with the work you have put in we have the greatest chance of success. - Terry Robinson, CEO Destination Gippsland A big shout out to Jayne of JJ Strategic Consulting for her amazing collaboration on this transformative project!

08.01.2022 We are seeing powerful outcomes from clusters of event committees from the same region participating together in the event management Master Classes run by our Revents Academy - Reinvigorating Regional Events Matt Allard, Coordinator, Major Events, Gympie Regional Council, speaks about his region's event committees attending the Master Classes Learn more at https://reventsacademy.com/master-classes

05.01.2022 What the world needs now is heroes. There are those who have used this COVID opportunity to reset their approach to see how they can remake the world. Who is your hero of sustainability? It may be a company, organisation or community. It may be a colleague. It may be where you work. Tag them to invite them to enter the Banksia Awards For over 30 years the Banksia Foundation has been celebrating leaders and champions for sustainability.... Nominations close November 9th 2020 http://banksiafdn.com/nominate-today See more

05.01.2022 Today I had the pleasure of taking Kushla on a THANK YOU lunch date. This year has been tougher than most, but that has not stopped Kushla - she has blossomed this year! Taking on more responsibility with clients and projects, working independently and being flexible, always smiling (or laughing at me ) and giving her all to every single client and their needs are just some things that have stood out for me in 2020. I am extremely grateful to have such a dedicated and carin...g team mate that gives nothing less than 150% at all times Any clients that have had the opportunity to work with Kushla, I am sure you can attest to this. Those that haven't had the privilege yet, please know that when you do you will be in the best possible hands. Thanks Kush

05.01.2022 Interesting business-pivoting case study on Intrepid Travel Sarah Clark, the MD of Intrepid said they realised the staff could not all work on day-to-day business and pivot the business so they broke their teams into groups. Some were focused on current business and others were focused on completely new business opportunities like prototyping a new technology. ... There were three rules - they could not spend money, had to utilise all systems, teams and processes and they had to drive revenue into the business The team had the opportunity to reimagine the business. They treated it like a startup and as a result, they launched their new short haul retreats. What they learned. The crisis reduced time to market the launched a completely new product range in six weeks in all key customer markets (never been done before) The crisis let the teams cut through all the red tape approvals were faster and co-ordination was greater The crisis enhanced tolerance for risk The crisis encouraged them not to focus on perfection and get their product out in the world and continue to learn and iterate as they go The crisis forced them to relearn what customers want Significantly different to the traditional production line

05.01.2022 Tilma Group can help your region bounce back strongly from COVID travel restrictions We are one of Australia’s most respected regional tourism agencies, with fifteen years of holistic experience across all aspects of regional tourism and events, from managing a regional tourism organisation to being on the front lines of event management. Our experience informs our strategic planning for... + industry development + experience development and events + brand and marketing + visitor servicing Our passion is supporting regional and remote communities with the tool of sustainable visitor economy growth. (and having worked for many years with rural communities, we are no stranger to effective online communication!) Learn about how we help regional tourism destinations at www.tilmagroup.com.au/local-government

04.01.2022 SOUTH AUSTRALIA GRANTS FOR TOURISM INFRASTRUCTURE AND NEW/IMPROVED EXPERIENCES Examples for the Tourism Industry Development Fund could include new accommodation or refurbishments to existing properties, transport to create or enhance tourism experiences, or infrastructure to enhance visitor engagement including a new cellar door experience or an interactive display. Applications are limited to private sector businesses in the regions, with a maximum of 30% State Government f...unding of $20,000 to $500,000 committed to the total project value. Projects must commence within three months from time of a successful application. The fund is open until 31 March or until funds have all been allocated For details, including eligibility criteria, head to tourism.sa.gov.au/support/tourism-industry-development-fund If you are a regional operator with plans to develop or diversify Tilma Group can help you write a strong application. Our successful track record speaks for itself: Tilma Group recently helped secure the following grant funding for clients: $300,000 from the NSW ClubGRANTS for Belisi Wellbeing and Equestrian Centre in Wagga Wagga NSW to expand its infrastructure $20,000 from the federal Building Better Regions Fund for Clifton Chamber of Commerce in Clifton QLD for a tourism and events strategy, marketing plan, and development plan for a new tourism event which we will develop for them Funding from the Regional Tourism Bushfire Recovery Grants for two regional NSW Councils for events (this has not yet been officially announced by the Minister yet, so we cannot share who has been successful!) Learn more: www.tilmagroup.com.au/grant-applications

03.01.2022 It is exactly the right time to help event committees learn how to run their events effectively! For Lockyer Valley Regional Council we have developed an events portal for Council's website with a full toolkit on efficient event management and effective event marketing. Additionally Council is putting a number of its event committees through some of the event management Master Classes run by our Revents Academy - Reinvigorating Regional Events Learn how we could help your region's events: www.tilmagroup.com.au/events

03.01.2022 World Tourism Day is an opportune time to reflect on how important tourism is to communities across regional and rural Australia [and around the world] who rely on the sector for their livelihoods. Deloitte identified tourism one of Australia's top 5 super growth industries. In our work with regional and rural communities across Australia we see how this jobs-rich sector has a broad multiplier effect in local economies, smoothing the ups and downs of other rural industries and offering a diversified model that creates not only economic stimulus but also community connections and local pride. #supportregionalaustralia

03.01.2022 NT ROADHOUSE TO RECOVERY GRANTS OPEN NOW Applications are now open for the Territory Small Business Roadhouse to Recovery Grants to assist regional and remote wayside inns and roadhouse operators improve their on-ground visitor experience. Wayside inns and roadhouses in the Northern Territory can apply for grants up to $150,000 for infrastructure improvements, with businesses required to provide a minimum 25% cash contribution to the project. Applications close 4pm, 14 January 2021.

03.01.2022 What an inspiring way to start our Friday

03.01.2022 How do we continue to deliver great festivals and events in a COVID safe world while still maintaining financial viability and brand reputation? Do we all need to start investing in COVID-safe festival suits? Revents Academy - Reinvigorating Regional Events latest article is a lead in to their next events master class coming up on September 21, where they will explore how events can re-imagine for 2021 and beyond. ... https://reventsacademy.com//how-to-re-imagine-your-event-t

02.01.2022 Street Scapes Grant For NSW Councils Building on the success of the award-winning Streets as Shared Spaces grants program, the NSW Government recently announced the Your High Street grant program which aims to enhance the amenity and functionality of high streets throughout NSW to support local business recovery, boost economic stimulus in response to the pandemic, improve the comfort and experience for the community, and enable permanent improvement projects. Applications close 29 January 2021. www.dpie.nsw.gov.au//great-pub/streets/grants-for-councils

01.01.2022 ACT Event Funding Open The ACT Government is inviting applications to the ACT Event Fund from events and festivals that will take place in the 2021 calendar year. Applications close 19 October If you would like support in writing a grant application, Linda Tillman and myself (Kushla Gale) are very happy to help. We have a strong track record in securing funding for events: https://www.tilmagroup.com.au/grant-applications