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userXmetrics

Phone: +61 422 918 598



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23.01.2022 Due to the success of the Fox 4D app in Australia, the client in LA decided to re-launch it in the UK, France and Germany. The French Ice Age 4 DVD cover... L'age de Glace Quatre!



21.01.2022 After a few months of development we have finally integrated our AR game into the already successful Hungry Jack's 'Shake and Win' app. The updated app with the 'Protect Your Whopper' AR game as part of the app went live on 17th December as a soft launch, the media and in-store promotion starts early February. See the online banner ad below. Already with no promotion and purely organic through the app's user experience, the game has had 15,000+ unique plays..!!

18.01.2022 The 20th Century Fox 4D App - Virtual Photo Booth for the DVD release of Ice Age 4. Available across Australia in JB HiFi shop windows. This execution accompanied the DVD cover coming to life with a movie trailer, through the same app.

17.01.2022 A poster promoting our month long AR Expo in Mediabrands Sydney, just prior to the Target Toys catalogue campaign. userX showcased around 20 examples of AR and its various applications!



16.01.2022 Or outside... anywhere in fact..!

16.01.2022 Working on the image target testing for the Hungry Jack's packaging (that's Burger King in most other countries). This checks that the 'AR target/marker' works well enough to activate the AR experience. In preparation for an upcoming new in-store app!

14.01.2022 With the geo-locational Augmented Reality tech, this game doesn't require an 'AR target/marker' to activate and can be played in-store......



13.01.2022 We recently worked with MNET Mobile and Target Australia to launch an app aimed at demonstrating what toys on sale at Target can do. The app was created for their 'Australia’s Biggest Toy Sale' campaign, which is being rolled out nationally with the creative tag-line 'bringing toys to life'. Consumers can interact with press ads, in-store point-of-sale and the toy sale catalogue to enter a competition by 'bringing toys to life' through Augmented Reality!

12.01.2022 A few photos of the Stockland Townsville in-centre experience and the client approving the Photography and Videography in the studio.

12.01.2022 All day green screen fashion shoot for our upcoming AR campaign

11.01.2022 Last week marked the two year anniversary of userX! To coincide with us turning 2 years' old, we re-launched the website... check us out at www.userXmetrics.com

10.01.2022 red + black_uXm_Logo-01



10.01.2022 Copy of our DM piece promoting the Stockland Townsville campaign. The flyer came to life and promoted the in-centre experience! A fashion first in Mobile AR!

08.01.2022 The shot of Margot for the in-centre posters that promoted the campaign and activated the AR!

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