Across The Verge in Marrickville, New South Wales | Marketing agency

Across The Verge

Locality: Marrickville, New South Wales

Phone: +61 433 251 485

Address: 4/11 Wallace St 2204 Marrickville, NSW, Australia

Website: http://www.acrosstheverge.com/

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23.01.2022 Tip of the day: Maximise your sponsorship dollars. You need to ask questions such as where will your logo or business name appear, how often, is it an exclusive sponsorship and more. And always get in writing what exposure your business will receive.

22.01.2022 Tip of the day: Stay in touch. Relationship marketing is about remaining in contact with your clients. To help you do this, set up an email list that will enable you to let them know about anything new and just to touch base from time to time, so you always stay fresh in the client’s mind.

22.01.2022 This week's tips are on location-based marketing. Tip of the day: Choose your platform wisely. Each platform has its strengths and weaknesses, and understanding each enables you to pick the right platform for a campaign or tailor your marketing campaign around a platform.

17.01.2022 This week tips are on push content marketing. Tip of the day: Develop an email auto-responder series. This is a series of emails that new subscribers receive when they sign up. It engages subscribers immediately and starts to build trust in a cost and time effective manner.

16.01.2022 Tip of the day: Keep track of existing clients. Keeping a file with some basic information will allow you to relate to each client personally. E.g. birthdays, kids’ names, hobbies etc. The details make all the difference.

15.01.2022 Tip of the day: Make your site mobile-friendly. A critical step in successful location-based marketing is having a mobile friendly site. All relevant contact details need to be included. It also needs to view well and have full functionality to engage users on the go.

14.01.2022 This week's tips are on relationship marketing. Tip of the day: Listen to your customers. This might seem obvious, but many companies forget to listen to the most important person in the mix. It is the customer who has valuable feedback about products and services, offering what’s missing and more.

14.01.2022 Tip of the day: Real value creates fond memories. When someone buys something from you, give them a little extra and they will never forget you. This could be as simple as a free ebook or coupon for a discount on their next purchase.

11.01.2022 Out of home media of the day: Cafe Screen CafeScreen operates Australia’s largest Digital Out-of-Home media network in cafes. It helps business promote their goods and services to the sometimes hard-to-reach CBD based white collar workers during their beloved daily coffee ritual. http://www.cafescreen.com.au/

09.01.2022 Tip of the day: Make sure your business is set up correctly on Google Places. Because one in three Google searches is conducted with local intent, claiming your Google Places Page is vital to your location-based marketing.

09.01.2022 Tip of the day: Make it easy to use. Ensure your mobile marketing campaign loads quickly, uses large fonts and has a large, clear call to action. Links should be clear and buttons large enough to click with the tap of a finger.

08.01.2022 Outdoor Media of the day: Adshel This provider enables you to promote your business via outdoor posters and digital screens appearing in shopping centres, roadside, within railway stations & on a growing network of digital screens in 7Eleven stores. http://www.adshel.com.au/

08.01.2022 Out of home media of the day: Avant Card Avant Card offers a niche marketing solution that provides clients with postcards, mini-magazines and folded posters. These are distributed to a national network of over 1,600 venues which are highly targeted to various audience segments. http://www.avantcard.com.au

07.01.2022 Tip of the day: Learn from others. Before entering the world of location-based marketing, do see what some of your peers and competitors are doing in this space. This can be as simple as taking a walk around your local areas and checking in or using foursquare.

07.01.2022 This week we are profiling a range of out of home advertising companies. Out of home company of the day: Smart Drivers Brand a 'smartpilot' car for business exposure through this premier Australian car sharing service, with a fleet of 150+ vehicles in locations throughout Sydney, Melbourne, Brisbane and the Gold Coast. http://www.sparkmedia.com.au/smartdrivers.html

07.01.2022 Out of home media of the day: Airborne Advertising This company offers Skywriting & Aerial Banner advertising for small, local businesses through to National and Multi-national companies Australia wide http://www.airborneadvertising.com.au/

02.01.2022 This week's tips are on mobile marketing. Tip of the day: Give in order to receive. Offer incentives that are available via mobile such as relevant info like event info, sales, special offers etc to increase consumer engagement and participation levels.

02.01.2022 This week's tips are about Sponsorship Marketing. Tip of the day: Relevance is vital. Don’t choose sponsorships out of self-interest they need to be relevant to your business and appeal to your current and potential customers. It’s no use sponsoring the local footy team if the spectators aren’t your target market.

01.01.2022 Tip of the day: Humanise yourself. While you shouldn’t reveal too much about yourself, letting your clients know you’re human and sharing some personal facts is a great way to build a successful relationship marketing campaign.

01.01.2022 Tip of the day: Make people feel at home. When marketing on a geo-basis, don’t send everyone to the same web page. Create a site section for each area. It can be the same copy but with something as simple as a location image to differentiate.

01.01.2022 Tip of the day: Integration is essential. Mobile marketing works best when tied together with other media like TV, print, and live events. Remember no matter what the product or service, it always forms one piece of a bigger puzzle.