Brand for Brands Agency in Sydney, Australia | Business service

Brand for Brands Agency

Locality: Sydney, Australia

Phone: +61 1300 339 223

Address: Level 57, 19-29 Martin Place 2000 Sydney, NSW, Australia

Website: http://www.brandforbrands.com/

Likes: 262

Add/Update information

Reviews

Tags

• Business service
• Web designer
• Marketing agency
• Graphic designer

21.01.2022 Are you someone that loves to open their door to a pile of packages you may have accidentally on purpose ordered in an online shopping spree two days before? Tell me I’m not the only one? If you're nodding your head, then answer me this. Which packages do you enjoy unboxing the most? The nondescript brown cardboard one? Or the beautifully printed, custom-designed piece of art with delicately placed tissue paper around your special purchase? ... Brands must not underestimate the power of branded packaging and the role it plays in your customer experience. It may be the first physical interaction they’ve had with your brand. Make it count. Set the tone. Stir an emotion that will make them want to repeat purchase from you because the experience is a memorable one. Remember, it’s not just about how fast you can get the product into your customer’s hands. It’s about how they feel once you do. #packagingdesign #packaging #brand #branding #design #graphicdesign #creative #customerexperience #familybusiness #femaleentrepreneur #womeninbusiness

17.01.2022 No sign, no business. It's easy to overlook the importance of great signage. Back in the day, it was thething. But we've become used to focusing on the digital side of our brands, the good old fashioned sign has been relegated to the bottom of the list. Here are three reasons why your signage matters:... 1)Your customers need signage to find you, find your products, and even make purchases (think pricing signage). They are your silent salespeople, so make sure they are up to the job. 2)If your sign looks old, tatty or cheap, so will your business. Signage is a reflection of your brand, so make sure it's telling the right story. 3)Good design is important. The human brain is wired to seek out attractive things. So paying a professional to design your sign is worth its weight in gold. What’s the best sign you’ve ever seen? #signage #brand #branding #rebrand #rebranding #personalbranding #personalbrand #brandidentity #visualidentity #identity#graphicdesign #design #logo #logodesign #logotype #creative #marketing #buildingsign

14.01.2022 Here’s why you’ve never seen a TV commercial for a supercar. TV adverts may reach vast numbers of people, but that’s not Lamborghini’s target market. So how do they reach their consumer? By being exclusive.... Keys to exclusivity When clients visit a showroom, Lamborghini delivers an experience in line with their expectations. They can customise every element of their dream car’s design to truly make it one-of-a-kind. Guided factory tours in Italy and exclusive lifestyle experiences are also readily available. All of this is managed via Lamborghini’s invitation-only Unica app, which sits at the heart of their customer engagement strategy. And if that wasn’t smart enough, a clever play on words packs an additional punch with ‘unica’ meaning ‘unique’ in Italian, cementing the feeling of exclusivity even more. So how can retailers get the Lamborghini effect? Stop focusing effort on attracting new customers and instead align their marketing with consumer behaviour. Knowing their customers’ motivations and what makes them tick is the secret to turning customers into repeat buyers and, ultimately, brand advocates. #luxurybrands #advertising #creativedirector #brand #branding #brandedcontent #brandidentity #visualidentity#design #creative #customerexperience #consumer #futurist #businessgrowth #buildbusiness #growyourbusiness #leadgeneration

12.01.2022 Ever wondered what a brand refresh really means? Think of it like changing your hairstyle. It’s still your hair on your head. But the way it’s cut is different. Maybe there’s a new colour running through it. It still looks like you, but it’s tidier, swishier and more polished. We worked with TQM Design & Construction to do just that. They came to us because it was time to refresh their brand. They wanted to feel more relevant, modern and build their credibility.... So we took their existing logo and, instead of changing it completely, pulled out different elements to feature and enhance. We updated 70% of their stationery and marketing collateral to reflect the company they wanted to be seen as in the future. And we kept the colour palette the same but focused on different applications and tonality. At the end of the project, they had a brand that matched their vision for their business. #brandingagency #creativeagency #branding101 #creativedirector #branding #rebrand #rebranding #brandidentity #visualidentity #identity #graphicdesign #design #logodesign #creative #graphicdesigner #typography #advertising #businesscard #brocchure #buildbusiness #leadgeneration #growyourbusiness #storytelling

11.01.2022 We're proud to be the B-team. The team that bloody well gets it done. We're the ones you bring in when your A team just isn't cutting it. Sound familiar? This is something I've been hearing more of lately. Brands engage a Tier-1 agency, and it's all honeymoon period at the start, but once implementation kicks in, the relationship starts to disintegrate. Suddenly they don't call you back. It's days or weeks between emails, you can't seem to get answers to your questions. Why ...is this so common? My theory is that Tier 1 agencies just don’t have the bandwidth to put you first. You’ll never be their most important client or the one they go the extra mile for. They have too many targets to meet that DONT involve making your company successful. And that’s the difference between the A & B team. Your B-team are the ones that actually care about your business. They’re working towards your success. They're always on the end of the phone, giving you updates and, most importantly, delivering on what they promised. Have you ever switched from A to B? #brandingagency #creativeagency #creativedirector #brand #branding #rebrand #rebranding #creative #entrepreneurship #businessgrowth #buildbusiness #leadgeneration #growyourbusiness #familybusiness #femaleentrepreneur #womeninbusiness #retail #etrailer #customerexperience #customerservice #consumer #bteam

05.01.2022 Design excellence is about translating a brand's anatomy, purpose and vision through the application of colour, shape, tone and texture. Almost a decade ago, we worked with Giant Steps, a school established to bring the world's best practice in treating and educating children with autism to Australia. Our objective was to communicate the struggle autistic children have in processing information.... So we designed a brochure in the same vein that a curriculum would be delivered. We made it sensory through print embellishments and finishes such as foils, raised print and UV varnishes and a combination of different sized papers with different textures. The result enabled the reader to have a greater understanding of some of the challenges these children face. Using our creativity in this way was an absolute honour, and this project has been one of our most memorable to date. #nonprofit #charity #brochuredesign #brandingagency #creativeagency #creativedirector #brand #branding #brandidentity #purpose #vision #design #graphicdesign #creativity #creative #print #buildbusiness #leadgeneration #growyourbusiness #storytelling