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Ruck Agency in Geelong, Victoria | Advertising/marketing



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Ruck Agency

Locality: Geelong, Victoria



Address: 9 Rutland St Newtown 3220 Geelong, VIC, Australia

Website: http://www.ruck.agency

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24.01.2022 Ruck needs help with Marketingseriously. Weve been lucky to not just survive, but thrive, through this tricky period and so we want to offer the opportunity for someone to join our squad of creative communicators. We are seeking a BRAND MARKETING SPECIALIST. ... This role is yours to make your own - we are offering a 6 month contract with a view to permanent and we are open to the way this works, based on the right person. It could be full time or part-time, hours flexed to your needs to suit your lifestyle. Click the link in the bio to learn more and to apply. #marketingjobs #agencylife #geelong #torquay #design #creative #brand



23.01.2022 If you want to say something and have people listen then you have to wear a mask. @banksy @ Geelong, Victoria

19.01.2022 Local pride week - let's go @geelongcats #grandfinal #footy #afl #aflgf #grandfinalday #aflfinals #footyfinals #football #geelong

19.01.2022 Take a look through our new studio space at 9 Rutland St, Geelong- right next door to @boomgallery in what was an old textiles mill. We love the light and location! #fromwhereiwork #fromwhereidesign #creativespace #creativespaces #studiospace #studiolife #interiorinspo #designspiration #style #mood #brandagency @ Ruck Agency



19.01.2022 Meet our new Marketing Assistant Ebony. The latest addition to the Ruck team comes to us with a killer combo of Communications training, Marketing experience and a Journalism major, plus she knows her way around Tik Tok. Skilled with the written word and not short of a creative thought, Ebony is capable of bringing any campaign to life. She believes in the power of storytelling and its ability to take something from ordinary to dangerously exciting. With a love for descripti...ve writing, the Creative Arts and the thesaurus, Ebony’s passion is simply to make stuff sound cool. She is pro dogs, waves and good times and is anti any bad vibes. #agencylife #marketing #studiolife #melbourne #geelong #torquay #portraitphotography #photoday #branding #design #contentmarketing #contentcreators #antibadvibes

18.01.2022 A note on coffee and marketing: We wont say its our blood type, we wont even say but first and we defiantly wont tell you we like our lovers the same way (South American origin, strong and covered in with a dash of oat milk). We will say that coffee is a big part of our lives at Ruck. We love working with brands like @dc_coffee and getting daily doses from Barista Mitch (pictured) @sunday.geelong ... Which is why weve got to thinking that coffee and your marketing have a lot in common. Depending on your skills, its not hard to make it on your own. Then again, you can easily find someone to do it for you on nearly every block of every city. Quality will vary and it will usually taste as good as the amount you paid for it (with exception-some stuff can be overrated). You can grab it to go or you can have it served to you by a team of professionals. But even then, how good that experience is will depend on their training, their tools and their knowledge. The menu will be long and strange, with different interpretations of the methods and recipes. But whether its a cup or a campaign, the best stuff, the stuff you remember, the stuff that makes you go out of your way to track it down, will always feature a focus on craft, quality and a dash of creativity. And at Ruck, thats the sort of stuff we want to drink and serve up each day. #marketing #marketingstrategy #brandagency #coffee #coffeelover #coffeeaddict #specialtycoffee #geelong #melbourne #australia @ Geelong, Victoria

18.01.2022 Excited that we can share this piece of work. Weve been busy over lockdown pulling together this campaign platform for @visitgeelongbellarine and look forward to seeing across campaigns in the next months and years to come. The brief was to come up with an overarching campaign theme and identity that was flexible enough to work across the master tourism brand of the region, down to the sub-region and even at a local business level. Through a clever device design and copywrit...ing approach, we helped articulate and bring to life the brand positioning of the region as a destination for visitors. Ruck work: Brand Strategy, Campaign Development, Copywriting, Design #geelong #bellarinepeninsula #tourismmarketing #designinspiration #campaigns #visitvictoria #copywriting #greaterthan #ruckwork #barwonheads #lara #queenscliff #bellarine



18.01.2022 If theres one thing in life we all strive to be, its breathing. If theres another, its useful. Old pal Ramsie new all about that concept when it came to design. What he didnt know is how useful the humble clothesline could become... #dieterrams #hillshoist #designkids #inspiration #quotes #designlife #branding #australia #usefultips #designer #lifelessons #designlovers #marketingdigital #marketingstrategy #contentmarketingtips @ Ruck Agency

18.01.2022 The marketing equivalent of hearing your song on the radio...never gets old. National launch campaign for @posisocks

17.01.2022 We are super proud to see @actiivst launch today. Its been a brand nearly a year in the making but their timing couldnt be better. Actiivst exist to tell a better story in the world through athletic achievement and storytelling, giving back to causes that connect to their community. Well done to Mark and the team in LA! Check out the site and grab some gear.... Ruck work: Brand Strategy, Brand ID, Website, Copywriting #tellabetterstory #streetwear #storytelling #hypebeast #brandingdesign #style #actiivst #athleticwear #contentcreators #storytelling @ Los Angeles, California

17.01.2022 This week we completed the first of a few content shoots for @visitgeelongbellarine latest campaign. It was an all female crew (except Lach!) shooting in all weather but we are thankful we live in such an amazing part of the world with conditions greater than other parts of Victoria! Heres a few BTS we pulled off our phones... #stillshooting #greaterthan #bts #agencylife #photography #geelong #bellarine #contentcreator

17.01.2022 If there’s one thing in life we all strive to be, it’s breathing. If there’s another, it’s useful. Old pal Ramsie new all about that concept when it came to design. What he didn’t know is how useful the humble clothesline could become... #dieterrams #hillshoist #designkids #inspiration #quotes #designlife #branding #australia #usefultips #designer #lifelessons #designlovers #marketingdigital #marketingstrategy #contentmarketingtips @ Ruck Agency



17.01.2022 Hoodie weather is here, so heres a sneak peek from a recent shoot we did for @actiivst. Check them out - launching soon. by @ruckagency #streetwear #hypebeast #tellabetterstory #socialbrand #la #performancewear #streetstyle #streetfashion #photography #fashion #styleblogger #hoodie

16.01.2022 If ever there was a year for a day like this... We get that days like this can bleed into the noise of modern life, but maybe take a moment to think about how this simple, brave step could make a difference in the life of someone who needs it. Just ask... If you or a loved one need immediate support contact Lifeline on 13 11 14 for a confidential chat any time of day or night. You can find other support services at www.ruok.org.au/findhelp... #RUOKDay #RUOK #RUOKeveryday #justask #theresmoretosay #designforgood #mentallyhealthy #staystrong

16.01.2022 Meet Josie, the latest member of our squad. Josie has been with us for the past few weeks as a Digital Design Specialist. Shes a keen surfer, caffeine intolerant and has never seen Point Break...but we wont hold that against her. #squad #pointbreak #marketing #brandagency #geelong #studiolife

16.01.2022 But are you? Too many peeps seem to getting around town. Stay home. Stay Safe. Stay Gold. Were talking to you Boomer! 1.5 will help you stay alive!... #stayhome #staysafe #staygold #geelong #melbourne #australia #okboomer @ Geelong, Victoria

15.01.2022 Dieter Rams new a looker when he saw one! Dont quite get what we mean? Read above. Im talking to you coriander...or cilantro...whatever you call yourself these days! #quoteoftheday #quotes #dieterrams #gooddesign #designideas #aesthetic #aesthetics #pink #pinkaesthetic #cilantro #corriander #goodlooking @ Geelong, Victoria

15.01.2022 Entertainment provides relief. Art provokes engagement. - David Foster Wallace Which one do you need now?... #quoteoftheday #inspiration #instaquote #business #goodvibes #lifestyle #branding

15.01.2022 Design can be much like an @ikeatoday flat pack; something some people get and others just dont. Just like a hot dog from Ikea, it shouldnt be that way. Design should be understandable. ... #designspiration #ikeahackers #designadvice #designculture #dieterrams #flatpacks #quoteoftheday #instadaily #australia #melbourne @ IKEA

15.01.2022 There’s a few plant mumma’s in our squad so we had fun turning our studio into a set for the recent shoot of @boomaroonurseries indoor plant range. #contentmarketing #contentcreators #plantsofinstagram #plantlover #plantmom #plantlife #photostudio #sonyphotography #studiolife #geelong #melbourne

14.01.2022 Not many brands are brave enough to launch during a pandemic but thats what @posisocks did tonight! Well done @trentcotchin9 and @blkcotchin for creating a purposeful product like this. Posisocks are socks that help inspire a positive mindset and help spread a positive message Ruck assisted the team with Brand Strategy + Identity, Content and Web Development - full case study to come.... For now, jump online and grab a pair! @carliwilsonphotography #posisocks #mindfulness #mindset #positivevibes #style #sockgamestrong #sockfetish #brandidentity #branding #melbourne #australia #yellowandblack #mumblogger #kidsstyle @ Geelong, Victoria

14.01.2022 Check out how this little range of vegan-friendly merch we designed for @saorsa1875 turned out - available only in UK. Cop or drop? @snapsbymartin #modernnotoriety #streetwear #ootd #streetstyle... #lifestyle #graphicdesign #uk #scotland #branding # #hypebeast #lookbook #trend #styleblogger #plantbased #vegansofig #whatveganseat #vegansofinstagram #veganlife #melbourne #sydney See more

14.01.2022 Today Ruck celebrates 2 years of operations. Id have liked this post to go out earlier but weve been too busy (as is the way with a startup business). The stats say that 1/3 of businesses dont get this far so we are happy to be still alive and kicking on strong...especially in these times. We have grown to been able to employ great people, find an amazing creative studio space and work with a bunch of ace clients from Geelong to L.A. in industries we love. Working day to... day building something for yourself, with talented others who are quite often doing the same thing is a real blessing. Thanks for tagging along so far. Keep watching as weve got some big moves planned. This is Ruck. We are made for this. - Lach, Founder #ruckwork #madeforthis #brandexperience #content #innovation #geelong #melbourne #australia

14.01.2022 Social Stencil is a school-based program for 9-12 year olds designed to equip them with life shaping social skills for better human relationships in later life. Developed over the last 10 years and based on the PhD research of Founder Connie (from @sociallearningstudio), our brief was to give the program a new name, look and voice to take to a global audience. We used our strategy framework to reposition the offering, articulate its value and build a new identity. The final result was a new moniker,a playful new logo, some great commissioned character illustrations and a simple new website.

14.01.2022 Find out what the Sony Walkman, Elon Musk, disruption and Old Town Road have to do with good design according to Dieter Rams (or at least a Gen Z writer paraphrasing him) #sonywalkman #airpods #dieterrams #elonmusk #gooddesign #disruption #designthinking #designinspiration #marketing #strategy

13.01.2022 We are passionate about making a difference in our local community through design, innovation and creativity. Thats why when we were asked to create the campaign identity and communication strategy for Jose Rodriguezs upcoming election campaign for the @cityofgreatergeelong we went all-in. If you live in the #geelong region, please consider to @votejose this October. His passion and vision is as refreshing as his approach. #geelong #votejose #campaign #auspol #democracy #designforgood #brandidentity #community #geelongwest #geelongbusiness

13.01.2022 We love how design can make a difference in ways big and small. When Lachs little brother got married in March, Ruck offered to design their special day - from the invites to the menus, from the seating plans to to the table numbers. The wedding designs included elements such as a monogram, a hand-drawn wombat mascot and hand-written font - used across the printed materials to help customise the day for the special couple. by @fernandstonephotography_ #design #melbournedesign #geelongdesign #weddingdesign #designelements #weddinginspo #weddinginvitation #weddingstationery #weddingstationerydesign #wombatforest @ Ruck Agency

13.01.2022 New nook at our fresh studio space...plenty more to come.

12.01.2022 Launching soon- make sure you head to Posisocks.com and sign up for the launch. #posisocks #winthemorningwintheday #mindset #positivity #brandingdesign #sockstyle #sockgame #australia

12.01.2022 Time to welcome the latest member of the Ruck squad - Jack. Jack joins us from the UK in the role of Brand Strategist bringing with him a bunch of handy brand and social media strategy skills from agency life and entrepreneurial endeavours. Hes an avid crossfitter, vegan yogi, music nerd, bibliophile and sometime hotelier; basically the modern-day Renaissance man straight from your Instagram feed.... Looking to work with Ruck? Jack would love to buy you a coffee, beer or book. #ruckwork #agencylife #brandstrategy #squad #geelong #digitalnomads #dowhatyoulove

11.01.2022 BTS and some selects of a content shoot we did for @dc_coffee last week. Yay content! #content #humansofcoffee #specialitycoffee #coffeemarketing #contentcreator #brandagency #onlocation #geelong #socialmediamarketing @ Bear & Bean

09.01.2022 We worked with Boomaroo Nurseries, one of Australias leading wholesale nurseries, to develop a content strategy that would engage their customers and help establish themselves as a supporter and leading voice within the horticultural industry. The Ruck team brought this project to life through a tactical and engaging eDM content plan, along with practical digital assets to be utilised on their website and social media. Using MailChimp and WordPress platforms, Ruck produced i...n-depth articles, supported by videography, photography and custom illustration elements, which went out to an email list of over 1,500 horticulture industry professionals. The content also allowed Boomaroo to share product launches and business initiatives. Ruck Services: Content Strategy/Planning, Copywriting, Videography, Photography, Design, eDM Design #creativeagency #designaency #brand #contentstrategy #geelongbrandagency #design #copywriting #videography #edmdesign #creative #geelong #melbourne #illustration

09.01.2022 Theres nothing greater than getting away. Discovering somewhere new. Returning to a favourite place. And we believe there arent many places greater than Geelong and The Bellarine. Its a region of saltwater surrounds and natural wonder, indulgence and adventure. A place with a makers heart, a foodies appetite and an explorers mind.... Where the weekends are a little longer and the flavours a little fresher. Its towns that surprise and people that have perspective. Where the experience lingers long after you leave. Geelong and The Bellarine - its greater than the sum of its parts. Ruck work: Brand Strategy, Campaign Development, Copywriting, Design #geelong #animation #logodesigns #logomaker #designinspiration #branding #tourismmarketing #victoria #bellarinepeninsula #bellarine #barwonheads #oceangrove #lara #queeenscliff #curlewis #pointlonsdale #drysdale #inverleigh

08.01.2022 The Greater Than campaign for @visitgeelongbellarine uses a flexible little device that can be used in tourism marketing efforts across the region, whether at a campaign scale or smaller, tactical messages from local operators. It represents the core creative idea behind the campaign. We are now looking forward to the challenge of rolling this out across the full campaign! Ruck work: Brand Strategy, Campaign Development, Copywriting, Design #geelong #marektingstrategy #greaterthan #tourismmarketing #brandinspiration #brandmark #campaigndesign #bellarinepeninsula #australia

08.01.2022 Check out our friends from LA @actiivst - we are so proud to see the platform this brand is building, the stories they are sharing and the impact they are creating in a country that needs it right now. Tell a better story. #tellabetterstory #LA #impact #streetstyle #fashion #streetfashion #fashionblogger #hypebeast #fashionista #instafashion #lookbook #goodforgood

07.01.2022 Now is a great time to consider not just your social content, but the tone or voice that accompanies it. Heres a few ideas to get you started... https://www.ruck.agency/words//whos-on-vocals-in-your-brand

07.01.2022 Heres a new piece of work we are excited to see step out into the world - @posisocks Posisocks make socks that inspire a positive mindset and help spread a positive message. They do this to make a positive difference in peoples lives everyday.... Ruck has worked with the Posisocks team of authentic and passionate high performers to deliver the brand strategy and identity. Theres more to come soon but for now you can find out more and sign up for the launch at Posisocks.com #posisocks #mindsetiseverything #positivevibes #winthemorningwintheday #+life #branddesign #brandstrategy #design #brandinspiration #socksofinstagram #melbourne #australia

07.01.2022 Today we launched the new website for @dc_coffee DCcoffee.com.au is a #shopify build with integrations for subscription selling, seamless workflows to courier services and a more user and brand friendly design. The site helps amplify the brand strategy we delivered for the DC team and celebrates their iconic packaging with fresh imagery.... Jump on today and use code BUYTHEKILO for free shipping across Australia on all order of 1kg beans (we love the Darkness blend)! #shopifystore #shopifypartners #shopifyseller #webdesign #coffeebranding #coffeephotography #coffeetime #coffeeshots #coffeeroaster #uxdesign #uidesign #branddesign #startup #digitalmarketing

06.01.2022 Posisocks is about living the + LIFE. A life of positivity, purpose and empowerment. Join the community @posisocks today.... #positivevibes #mindset #+life #socks #socksofinstagram #design #australia #instafinds

06.01.2022 Heres a nice one to end the week- some practical worksheets we designed for our pals over at @thehealthyhustlers along with a little landing page. Go download them for some mindful homework this weekend! #mindfulness #healthylifestyle #hustle #design #branddesign #squarespacedesigner #meditation #journaling #goalsetting #selfcare #squarespace #branding #pink #wellnessguide #healthyhustlers # @ Melbourne, Victoria, Australia

05.01.2022 Looking for simple solution for webiste? One that is easy to use but doesnt compromise on design? We are big fans of Squarespace. Heres why... https://www.ruck.agency/words//squarespace-or-point-break

04.01.2022 A few new faces have joined the Ruck team list so a photo shoot was required. We take ourselves far less seriously than this image suggests... @mattdunnephoto

04.01.2022 An exploration in brand experience from an unlikely location... https://www.ruck.agency/words//party-harder-mcdonalds

03.01.2022 @we_are_pocket is a Sydney based start-up. They offer a digital-first project management tool providing tailored contract services, project reviews and business development support to mid-sized subcontractors. The brand exists to help make success for sub-contractors more easy and accessible. To help them with the stuff they didn’t learn in trade school Ruck worked with Team Pocket to develop the Brand Strategy, Brand Identity, Tone of Voice and Key Messaging along with launc...h marketing assets. We can’t wait to see tradies finally getting the help they need to punch a paperwork shark. #branding #brandingdesign #brandingagency #punchashark #teampocket #tradielife #startup #startupbusiness #startuplife #sydney #australia #logodesigner #copywriting

03.01.2022 The ‘Greater Than’ campaign for @visitgeelongbellarine uses a flexible little device that can be used in tourism marketing efforts across the region, whether at a campaign scale or smaller, tactical messages from local operators. It represents the core creative idea behind the campaign. We are now looking forward to the challenge of rolling this out across the full campaign! Ruck work: Brand Strategy, Campaign Development, Copywriting, Design #geelong #marektingstrategy #greaterthan #tourismmarketing #brandinspiration #brandmark #campaigndesign #bellarinepeninsula #australia

02.01.2022 Here’s a nice one to end the week- some practical worksheets we designed for our pals over at @thehealthyhustlers along with a little landing page. Go download them for some mindful homework this weekend! #mindfulness #healthylifestyle #hustle #design #branddesign #squarespacedesigner #meditation #journaling #goalsetting #selfcare #squarespace #branding #pink #wellnessguide #healthyhustlers # @ Melbourne, Victoria, Australia

01.01.2022 Some recent Brand ID work developed for Melbourne post-production studio Spark. Home to high-end editing facilities for TV and Content productions such as @primevideoaunz ‘Making Their Mark’ Spark is set to power the creativity of production teams from Australasia and the US. #brandidentity #logodesigns #logos #logoinspirations #designsponge #typography #tvproduction #editing #melbourne #australia #makingtheirmark #ruckwork #afl

01.01.2022 Our friends at @dc_coffee have been busy keeping Australias home baristas fuelled with coffee during lockdown. Now available via @colessupermarkets and online, Ruck has been having fun helping out with social media and photography for one of Australias most punk rock coffee roasters. Order yours via dccoffee.com.au... Ruck services: Brand and content strategy/ copywriting / photography / social media management #coffeeroaster #coffeegram #coffeedaily #specialitycoffee #australia #punkrock #foodblogger #socialmediaagency #socialmediamarketing #homebaristalife @ Melbourne, Victoria, Australia

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