GeMu Designs in Point Cook, Victoria | Graphic designer

GeMu Designs

Locality: Point Cook, Victoria

Phone: +61 403 219 740

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• Arts and entertainment
• Graphic designer

25.01.2022 B O S S M A M A So this is us for the next 6 or so weeks. With Melbourne back into lockdown this is a common reality for lots of us. For me in particular its not too different to what our previous normal looked like as Hayden was only in daycare a few days a week.... But I can already see many late nights and early mornings as the daytime seems to be full of making snacks, changing nappies, one hand designing and typing, making snacks, dinosaur wars, tantrums, cuddles.. did I say making snacks? Im fairly seasoned in juggling kids and working from home which I know isnt the norm for so many mamas who are now feeling the mountain of stress, anxiety and frustration as to how theyre going to get everything down for their jobs (thats if they even still have one) and full time mum as well. Please know that I am here for you if you need some advice, a person to chat or vent to (trust me, I know how much you love your kids and you can still love them and be frustrated by their demands the same time), or to be your cheerleader when you ace the f*ck out of the day. Sending you all a virtual hug and a virtual wine cheers to you! You got this mama! #bossmama #melbournemums #melbournelockdown

24.01.2022 H A N N A H Just over a week ago we welcomed another little darling to our family. Everyone meet our Hannah girl. We are absolutely smitten with her, Hayden especially. ...

23.01.2022 B R A N D S N O B I am totally a brand snob, mostly for electronics - looking at you Apple & GHD. Here are a few reasons why we become attached to certain brands and the product/service they are offering us. ... Let's just say that 8 times out 10 the actual product itself isn't the main reason why we buy it... #Brandsnob #Brandingmatters #Brandexperience @ GeMu Designs See more

22.01.2022 B R A N D I N G Its more than just a logo and some business cards. Let me tell you. Its about diving deep into the essence of your business. ... Your why Your ideal customer/client Your messaging The way people perceive your business Specifically branding to a particular market helps to create a trust and loyalty. Its helps you to charge a fee that your clients will see as an investment, not an expense. And it helps you to grow a successful business based around values, authenticity and customer experience. Download this *free* brand check in resource from the link in my bio to see if your branding is aligned with your business and a checklist for brand consistency. #freebie #brandaudit #freeresource @ Point Cook, Victoria See more

22.01.2022 N E W E R A Given the current situation we are facing with most states and countries in some type of lockdown its not uncommon for businesses to be looking for ways to keep their audience engaged during this time. Ive put together a few ideas and tips for you to consider during the pandemic. ... 1. E-book or e-courses 2. Starting a YouTube or podcast 3. Simple start to use your social media more. All three options vary in time, effort and investment but all three will bring benefits to your business. Sometimes a pivot can be refreshing and I urge you to see the silver lining in the pandemic. #graphicdesigntips #gemudesigns @ Point Cook, Victoria See more

21.01.2022 L O V E Did you know that leaving a good review for a small business is almost as valuable as actually purchasing from them? Thank you so much Adelaide ASMY, it was an absolute pleasure working with you and hopefully we get the chance to do more things together this year. ... Swipe to see their updated timetable #clientlove #toottoot #graphicdesignpointcook @ Point Cook, Victoria See more

21.01.2022 C A N V A I am all for empowering small businesses like yours to continue using your branding once youve left my hands. After all, the only businesses that people notice are the ones that are consistent in their branding. ... I can help you do this by creating templates that you can use again and again by editing in Canva. Canva is a great tool when its used well. The most detrimental part of Canva is when the user doesnt have a good design-eye #sorrynotsorry .. which is why having templates created by me is a much better idea than trying to do it yourself from the get-go. Its a once off investment that leaves you in control so you dont have to keep coming back for small changes such as new classes, new monthly promotions etc etc... #canvatemplates #helpingsmallbusinesses #smallbusinessbranding #brandconsistency @ Point Cook, Victoria See more

20.01.2022 D E S I G N P R O C E S S Just recently I did a full rebrand for my lovely clients at Sweet Little Vintage. Let me take you along for the design process! Now! Before we do any design or visual work I get the client to fill out a Client Questionnaire which allows me to get a preview of the client, their hopes and dreams, their business and how they want to their branding to (kind of) be. And from there the process looks like this. ... 1. Moodboard - specifically curated from the Client Questionnaire to get an understanding of what I am envisioning for them for their overall visual brand. 2. Logo Concepts - 2 or 3 concepts with up to 5 revisions. The moodboard helps to narrow this down so that the client is sure to resonate with at least one, if not all. 3. Revisions - after the client chooses one, we work together to make any font, colour and layout changes required. Or we merge elements of each. 4. Collateral - once we have the logo finalised we work on the remaining collateral. Business cards, email signature, price lists, style guide, social media templates etc. Whatever the client has asked for in their bundle. 5. Final designs - Once we have finalised all the designs I package them all together and transfer them to the client via Drop Box or We Transfer - whichever suits them best. It's a process, and it takes team work. Having my processes fairly systematic now allows me to cruise through branding smoothly which created a seamless experience for all of my clients. #Designprocess #Brandingprocess #Visualbranding #BrandingMelbourne @ Point Cook, Victoria See more

20.01.2022 G A M E C H A N G E R S Its no secret that my business has been uplevelling lately. But what actually led me to getting my shit together? Some good old fashioned personal development. ... See, I had to get my mindset right first. I needed to get over my limiting beliefs (excuses) that: No one cared what I had to say I wasnt worthy of earning x amount of dollars when I was at home with the kids I didnt have my branding shit together That I didnt have time to invest in my own business because I was too busy trying to do client work. If youre thinking your mindset has nothing to do with your business success or lack there of - think again. When your vibe is low people can sense that. Even through a screen. Once I realised my business was worth the effort I got straight into branding the shit out of everything I put out for potential clients to see that hey Im here, and Ive got my shit together. And so, if you think branding has nothing to do with your business success just ask some of the best brands like Apple, Nike, Frank Body. Sure their products are insanely good quality but its their BRANDING that makes them so memorable. And you can bet your arse their CEOs have done the personal development work. Swipe to the 7th slide to get some tips on how your mindset & branding can help uplevel your business. #graphicdesigntips #brandingmindset #businessmindset @ Point Cook, Victoria See more

20.01.2022 R E B R A N D D A Y I had an absolute blast working on this rebrand with Sheree - and its STUNNING!!

19.01.2022 L O G O For the lovely lady at Universal Bloom. Loving this mandala design a beautiful serif font. Swipe to see the true colours. Colours in first image changed to suit my feed. All about the aesthetics! @universal.bloom #graphicdesignpointcook #graphicdesignwerribee #gemudesigns #graphicdesign #creative #pointcookbusiness #werribeebusiness #melbournegraphicdesign #logodesign @ Point Cook, Victoria

17.01.2022 B I Z C A R D S Prettied up my own cards since I was weeelll overdue to align them with my new branding. I decided to have a little bit of fun with them. Rather than your usual logo on the front, details on the back - I used my signature phrase to attract some attention. ... I think sometimes we get really caught up in being super professional and so we just do what everyone else of doing. But I am here for a bit of fun and games so I took the plunge in leading by example. #businesscarddesign #smallbusinesstips #authenticallyme #leadingbyexample See more

17.01.2022 B R A N D I N G Same account. Before branding was implemented and after. See how much difference it can make (aesthetically) to get your branding on point? ... Here are some tips: highlight - use them & brand them with your colours posts - mix between type and photographs keeping with your colours use templates in Canva to keep consistency use a planning/scheduling app like Plann so you can plan out your feed to not have too many similar colours or post types next to each other. The biggest tip: COMMIT TO BEING CONSISTENT you got this! Here to help if you need. #brandconsistency #brandingonpoint #beforeandafter See more

16.01.2022 W E D D I N G D A Y Happy wedding day to one of my high school friends! wishing you and Jimmy the best day and a lifetime of happiness and good banter. Thank you for letting me be a part of your special day by designing your wedding invitations. ... #weddinginvitations #graphicdesignpointcook #weddingstationery #invitationdesign #graphicdesign See more

15.01.2022 R E S O U R C E S Ive just recently finished up on this video & article catalogue for Psychscene Hub. They have a huge online library of videos and articles. Because this document is forever growing as they add new articles and videos, I have created it for them in Canva so they can continue to update it themselves. ... Each article and video has been URL linked so that just my clicking on the title it will take you straight to the online page. A total of 20 categories with 600+ links, it was a pretty huge project. But really great to work with the team from Psychscene Hub #articlecatalogue #onlineresource #psychscenehub See more

14.01.2022 W O R K B O O K Its no secret that online courses are extremely valuable for personal and professional development. Creating beautiful module/worksheet booklets will increase your overall professionalism and your customer experience. Your customers will want to use them, print them off, share them on their socials and give you some free advertising. ... Two ways you can get create your booklets: 1 Hand it all over to your designer (or me, shameless plug) and get them to create it from cover to cover. 2 Get your designer to make you some page templates in Canva so that you can create it yourself and then use the templates again for your other resources or next course. While a designer will help you to make all the infographics and flow in a more practical manner, you could still get away with doing it yourself if your are savvy. Recommendation: Get a designer to do up the first booklet or all the resources for your first course (in Canva) and then you can use it as a full template for any other courses and resources you want to create. Keeping the brand consistency in all your resources is SO important. It allows people to recognise you and your courses straight away. Are you putting a course together right now? I have ONE space left in July for client work and Id love to work with you to help you pull together the most practical, beautiful set of resources to help elevate your course & launch. Have a beautiful day hun! See more

13.01.2022 N E U T R A L S Beige, latte, cream, nude, tan, neutral, shell, camel, bone, biscuit, sand, taupe. So many shades, all so similar yet all so different. Having a play with some colours, textures, font layering and imagery. Just for the gram. ... #justforthegram #graphicdesignpointcook #graphicdesignwerribee #collageart #moodboard #alltheneutrals #fiftyshadesofneutral See more

11.01.2022 H A P P Y M O N D A Y Welcome to the beautiful era of working from home with fur babies, toddlers and teenagers interrupting you every three seconds because they need a snack, want to go outside or did their business somewhere they shouldnt (you decide who falls into which category). Good luck, its not for the faint hearted but society needs you ... #workingfromhome #interruptioncentral

10.01.2022 I N F O G R A P H S Today I taught Hayden how infographs work. It was hard. He just wanted to mix the colours all up which kinda killed my soul a little... but we got there. Note: the photos are kind of blurry because I had to act QUICK. Like quick, quick.

10.01.2022 V A L U E If you dont value your time, how could you expect anyone else to? In small business and freelancing knowing your monetary worth can be just as important and knowing your personal worth. If you sell yourself short, people will respond accordingly. ... Its not greedy to want more money, if you have the talent, the skills and the know how, you are worth every cent and the clients you want to attract wont think twice about your rate because they will fully appreciate that you are worth it. This is something that Ive definitely struggled coming to terms with but as I gain confidence and belief in myself (and also as I begin to truly see just how valuable my time is), I have been attracting the clients who bring out the best in me and appreciate me. Dont get me wrong, its hard not to take it personally when someone says Im too expensive but at the end of the day that is their perception, they dont understand the time and effort that goes into my work and they are obviously not in a financial position to invest that money into their business (logo) or occasion (wedding stationery) and you know what... thats absolutely okay. Thats nothing personal, that is just life. #bossbabe #freelancegraphicdesigner #graphicdesignpointcook #graphicdesignwerribee #weddinginvitesmelbourne #knowyourworth See more

10.01.2022 M O O D B O A R D S Mood boards help the designer (me) and the client (you) to see the essence of your project before starting it. Putting together a mood board involves images, fonts, words and a colour palette that the designer will use as a point of inspiration. It saves everyone in the long run because if the client loves the mood board then there should only be minor changes to the project once it has been drafted. ... See more

08.01.2022 G O A L S This could be you ... and thats pretty empowering. #empowering #showup #stickitout #achieveyourgoals #dearfutureself

07.01.2022 P O R T F O L I O Portfolios arent just for designers and creatives. A portfolio is a great way to showcase your best work all in one document that you can easily have available to show potential clients. As well as showcasing your work you can add your your story and start to create a relationship with your potential client. ... Having a graphic designer create your portfolio will ensure that it is professional and practical. Great design should never be underestimated #portfoliodesign #graphicdesign Mint Key See more

07.01.2022 L A B E L S Wine not, it is Friday after all!

07.01.2022 C L I E N T L O V E

07.01.2022 T I P S & T R I C K S If youre a small business and youre not using Canva.. well, you should be. While I dont recommend using Canva for logo, business cards or your initial brand set up, its a great tool for all the smaller collateral that you use and update frequently. Such as: ... Social media posts Email signature Facebook cover Editable collateral The best and easiest way is to have templates set up by a designer first and then you can use them time and time again, but if youre savvy and have time you can definitely do them yourself. Here are some tips and tricks to hopefully make your experience with Canva a little more streamlined (and less stressful as designing can be a fiddley job some times). If you need some templates set up please see my Savvy Branding Packages on my website for prices and the process. #CanvaBranding #SmallBusinessTips #BusinessChicksAU @ Point Cook, Victoria See more

06.01.2022 E B O O K S Ebooks and ecourses are one of the best and easiest ways to keep a steady stream of income. #yesplease Theyre the gift that keeps on giving because they can be relaunched time and time again, especially if its a challenge or program that people follow along with. ... Ebooks are great because there is no print costs involved, which means everything you make is practically profit (minus the design cost).And as a bonus if you have it made in A4 you can still print it or have your customers print it themselves to fill out any worksheets. #ebook #steadyincome #giftthatkeepsongiving @ Point Cook, Victoria See more

06.01.2022 R E B R A N D Ive had the pleasure of working with Sweet Little Vintage for a few years now and this year Petroula decided it was time for a brand refresh. Her previous logo and branding - while beautiful - was largely impractical when it came to printing it on collateral such as stickers, ribbons, uniforms etc. ... Theyre ridiculously luxurious, talented and always keeping up with the latest sweets trends, so we created a logo to better reflect those qualities. Even if youre not based in Darwin you need to check out the talent this lady has - her cakes and cupcakes are stunning! #logorebrand #happybirthday

05.01.2022 E - B O O K With so many businesses and brands going digital, we are seeing an increase in e-books & e-courses. With a saturated market you want to make sure youre using a graphic designer for a few reasons... ... 1 For their expertise. Theyve got the skill, obviously.. but they also have graphic design knowledge which is just as (if not more) important. This will ensure you get a professional, practical and pretty ebook. 2 To save yourself time. Outsourcing is just smart. Especially when it comes to specialised skills like graphic design. It means you can spend your time on more important things (just building your social media audience with stories and videos) while your designer creates a kick-ass ebook. 3 To make more sales. Great content + great design + great marketing = sales. If your ebook is lacking one of these then its no wonder your missing the mark. You can tick off great design if you use a graphic designer to make it professional and practical. Did you find this helpful? Let me know if youre looking to create an ebook as I have three spaces available for May! #graphicdesign #ebookspecialist @ Melbourne, Victoria, Australia See more

04.01.2022 T O U C H P O I N T S Branding touchpoints are the ways in which your brand has a chance to interact or touch your ideal client. There are two categories of TPs. ... 1 Physical: think business cards, menus, brochures, packaging, your shop assistants/staff and any face-to-face interaction. 2 Digital: think everything online. Website, socials, emails, blogs, ebooks, ecourse workbooks. Swipe to see WHY you should brand your touch points. Much love, G. #brandingtouchpoints #mumsinbusiness #growyourbusiness @ Point Cook, Victoria See more

04.01.2022 * N E W * P A C K A G E Have you got a logo but never invested any real time or effort into the rest of your branding? Dont worry hun, Ive got your back. ... This package is for those who need to take a few steps back and really *uncover* their brand by refining the foundations and then expanding on the visual elements you might already have. Youll get: brand audit on whatever you have - please note if you dont have a logo in working file (ai, eps, PDF) and it needs to be altered a redraw will be encouraged. client questionnaire 3 brand concept moodboards 1 refined, finalised moodboard my signature Brand Bible, which is your brand go-to to ensure youre being consistent. This has your vision, mission, colour palette, font names, and suggested imagery. Instagram branding tips - I run you through exactly how to set your Instagram profile up to be branded beautifully and effectively. logo in your new colour variations (this is why your logo needs to be in working form - as well as it being super important that you have your logo in a high resolution format which you wont get from Canva or Fiverr) _____________________________ Is it *time* for you to invest in your brand? Ill answer that for you... HECK YES. _____________________________ I have one space left in August, if not Sept is relatively free at this stage so please jump onto the linktree in my bio and put in an application form @ Point Cook, Victoria See more

03.01.2022 L A Y O U T Layout design and creating magazine/proposals etc are definitely one of my favourite things to do. There isnt anything more satisfying than seeing a boring slab of text created into something you actually want to read. ... People dont always recognise good layout design but they definitely recognise when its done bad. Dont you agree? #graphicdesign #mockupmagazine #layoutdesign See more

02.01.2022 W E L C O M E 2 0 2 0 Woohooooo!! Even though Ive been working a little over the break this is my official return to office for 2020. If youve emailed me over the last few weeks then please rest assured Ill get back to you today or tomorrow as I work through my emails and get everything organised. ... With so much of Australia being affected by bushfires I wish I could say that I hope you all had a restful and lovely break but I know thats not the case for so many of you. Sending all my love to everyone immediately affected but honestly just sending my love to Australia in general. We are all feeling this and all banding together to help where its needed. Heres hoping that these fires can unite us all and bring strength in 2020 by building community and taking solace in one another. Much love - George #2020 #backinoffice #welcome2020 #connectionandcommunity See more

01.01.2022 C O L O U R I had the absolute pleasure of working with Chloe from @UniversalBloom at the beginning of the year. We worked on her logo and business cards initially and just recently we expanded her brand as she was to release some handcrafted products. ... Chloe has recently launched 3 different products with 4 different scents. We expanded her branding to 4 new colours which represent the scents she has created. Orange - for Rise, the confidence & energy blend. Purple - for Harmony, the relaxation & serene sleep blend. Red - for Bloom, the self love & inner healing blend. Teal - for Balance, the calm mind & grounded body blend. (yes I realise that's blue, but you know there's no teal heart emoji). These colours are based on the colour sciences that represent these emotions and properties. They also now give Universal Bloom more flexibility and diversity to incorporate these colours into her branding across her social media and Instagram. ______________________________________ If you haven't already, head over to Chloe's page to see her beautiful new products and keep an eye out to watch her branding and business flourish. #colourscience #brandcolours #chakracolours See more

01.01.2022 B R A N D I N G Lets be honest here.. how many of you are actually doing your brand justice? Im not here to make you feel bad if youre not. I just want you to at the very least, recognise the amount of effort you put in to your brand. Like they say: you cant expect results from things you dont do. ... Branding is the exact same. You cant expect to gain & build trust through your brand when youre not showing up in it every day - or at least consistently. Main reasons why people done remain consistent with their brand: They hate their branding (or dont have any solid foundations) They are time poor. They dont understand their brand and how to show up in it. They dont care / they dont understand the importance of branding. Swipe to see my 4 solutions to these very common problems. - If you and your brand need some help refining and strengthening I am offering a new service come August. Keep an eye out for my Expand & Refine branding package #brandconsistency #smallbusinesstips #bossbabetips @ GeMu Designs See more